TAG: Consumers

Plan Your Life and Then Live It

Plan Your Life

Someone once said that “life is what happens when you’re busy making plans”. In recent weeks, I’ve had the opportunity to think about this at a point in my own life when I need to make some pretty big decisions about where I work, where I live, what I put my energy into. Needless to say, as an environmentalist and aspiring sustainabilitarian, I’m doing some deep thinking about the implications of the choices I make. The trick, however, is to develop a strategy that responds to an appropriate level of planning and motivates the right action at the right time…. read more

Nature Isn’t What It Used To Be

Nature's changed

Human relationships with nature are vastly different now to what they were even a generation ago. We have moved from a utilitarian relationship to romantic attachment to the new world of electronic detachment. Today, many people live in a world that is technologically advanced yet environmentally severed. Where once people spent more than half their life outdoors, today so many of us are glued – from breakfast to bedtime – to an increasing myriad of screens. Today, nature is mediated, modified, and managed out of people’s lives. For example, publicly and privately many people no longer acknowledge (or in some… read more

Lazy Laundry Or Smart Clothing?

Lazy Laundry Or Smart Clothing?

If you abhor dingy looking clothing, hate stains and don’t like doing laundry in general, then hold tight, this t-shirt may grab your attention. Just hot off the funding shelf at Kickstarter, the Silic t-shirt is designed to keep itself clean. The shirt uses what is referred to as hydrophobic nanotechnology, which works to effectively repel liquids from clothing. Using a hydrophobic textile which has built in nanotechnology that is microscopically woven into the fibers, the fabric contains layers of silica particles. This causes deposits of air to build up between the fabric and any spilled liquids. Therefore moisture does… read more

Would You Buy Expired Food?

Would You Buy Expired Food?

It’s hard to believe how food waste, which is responsible for tons of tossed out money, can occur in even the most conscious of households. The Institute of Mechanical Engineers stated that as much as 30 to 50% of all food purchased is thrown out. Doug Rauch has made it one of his goals to help cut down some of this waste. Previously president of Trader Joe’s, a specialty retail grocer, he is opening a new kind of grocery store in Dorchester, Massachusetts. Called the Daily Table, the concept is to sale items that may be listed as past their expiration… read more

Could Climate Change Alter Your Cup of Tea?

Could Climate Change Alter Your Cup of Tea?

As we learn more about climate change and its effects, there is one area that may not readily come to mind: the tea industry. Supposedly, a cup of tea in some areas in China may begin to taste a little different. Climate change and its difference in temperatures and rainfall levels is said to be responsible for altering some agricultural systems, and tea fields may also be susceptible. Other significant changes like antioxidant levels, and even the scent of the tea leaves, are reportedly subject to variances. Researchers from Tufts University are looking into how this favored beverage might be… read more

This Test Can Identify GMO’s In Food

This Test Can Identify GMO’s In Food

Growing concerns over genetically modified foods have many consumers on the lookout for more information. Genetically modified organisms (GMOs’) may be added to some foods to increase their beneficial properties. For instance, to boost nutrient levels or to make crops less susceptible to insects. Many in the food industry adhere to current labeling guidelines, accurately stating the contents in their products and whether or not they are GMO free. However, both consumers and regulatory expectations are demanding more detailed information to be inclusive of all food products. Researchers have zoned in on this concern, and have actually developed an interesting… read more

Is this the future we wanted?

The Future For Us?

A recent movie called Idiocracy paints a depressing future in which society has become unintelligent and feeble minded to the point of ridicule. Likewise, H.G. Wells’ famous novel, The Time Machine, also shares a similar tomorrow where humanity has dumbed down into obscurity. Could it be that we are on a correspondent path? In a world where convenience is paramount, and everything from vehicles to homes is automated, we’ve increasingly built a society of demanding and dependent people. The desire to create is slowly being replaced with the need to consume– a stark contrast compared to the mindset of previous… read more

This Bracelet Uses The Heartbeat To Connect Users

This Bracelet Uses The Heartbeat To Connect Users

Biometric technology has advanced in recent years, and recognition software is promising to offer some exciting future products for consumers. Forget voice recognition and fingerprint readers, your heartbeat could be your new login method. The latest gear utilizes human gesturing and heartbeat recognition to connect users to their devices, and the Nymi by Bionym has won a top spot on the market with its bracelet system. There are no passwords to remember, but the user’s unique cardiac tempo validates identity and allows wireless connections to laptops, smartphones, vehicles and many other devices. Gestures let you control intended activities, for example, a… read more

Step Forward Paper: A Step In The Right Direction

Step Forward Paper: A Step In The Right Direction

Prairie Paper Ventures, Inc. is a privately owned establishment initiated by environmental advocate and actor Woody Harrelson over 15 years ago. The paper company makes its product by using a sustainable mix of wheat straw and recycled fibers, which they call Step Forward Paper. 80% of the paper is made from the blend, and it does not use any portion of the food supply, nor does it use trees. It is also Forest Stewardship Council certified by the Rainforest Alliance. For now it is made in India at an ecomill that has shown to have the ability to sustainably produce… read more

Can Product Labeling Alter Taste?

Can Product Labeling Alter Taste?

Food and beverage packaging are scrutinized and marketing tactics are fully employed long before the products hit the shelves. It is not a secret that product packaging can impact sales decisions, but can it make a difference in the way your cup of coffee tastes? According to a study investigating the subject, it may actually be a possibility. Published in PLOS ONE, results from the article titled Who Needs Cream and Sugar When There Is Eco-Labeling? Taste and Willingness to Pay for “Eco-Friendly” Coffee showed some interesting consumer behavior. The study looked into whether or not coffee that was labeled as “ecofriendly”… read more